Free Online Reputation Management Tools

1. Google Alerts

Enter your brand or product names in the “search terms” to receive email updates of the latest relevant Google results (web, news, etc.) based on your choice of topic.

2. Boardtracker - Monitor forum conversations about your brand

A search engine that will help you see if anyone’s said anything nasty about you in discussion forums.

3.Social Mention - Like Google Alerts but for social media.

A search engine across social media. Use the ‘All’ option first. Annoyingly, putting your name in quotes doesn’t seem to improve the results, making this site almost useless right now.

It shows several interesting figures such as strength, sentiment, passion, reach, the number of minutes per mention, the number of unique authors and retweets, post rank, and sources. With social mention, you can watch the conversations on blogs, microblogs, bookmarks, comments, news, and more.

4. Who’s Talkin - Social Media Search Engine